At, our mission is to make it easier for everyone to experience the world. As a leader in travel, we also recognise we have a responsibility to help make sure there is a world worth experiencing. We want to see our planet, its people, wildlife and habitats thrive now and in the future. So we are working with partners and peers to provide a wider array of sustainable experiences and give customers more sustainable choices when they travel. We’re also looking at our own carbon footprint and how to reduce it, while continuing to explore new ways to keep making our operations more efficient.

Developing our product

Travellers tell us they find sustainability an important topic, but they also tell us there’s not enough choice when it comes to places to stay and many don’t even know where to look. We want to fix this problem. That’s why we are collecting information about the sustainability activities of our partners. So far hundreds of thousands of properties have shared this information with us. This data, alongside a detailed framework to measure the impact of these activities, is helping us develop our product to make it easier for millions of customers to travel more sustainably.

Protecting Wildlife

We believe in the conservation of native and natural biodiversity, habitats and wildlife, as well as the prevention of animal exploitation. In 2019, we became an official partner of World Animal Protection – a leading international NGO moving the world to protect animals for more than 50 years. We then set about developing welfare guidelines aimed not only at attraction partners but accommodations as well, becoming the first leading travel platform to do so.

Employee Volunteer programme

To give back to the places that have given us so much, we created an employee volunteer programme that empowers our workforce to support destinations during business hours. Since the programme began in 2014, over 172,000 work hours have been donated, by almost 6,000 employees, across more than 2,100 sustainability projects worldwide – from designing complex funding models to simply cleaning up after events.

Industry Collaboration

In 2019, we joined Travalyst as a founding partner, alongside the Duke of Sussex and other leading global brands. Together, we have a common goal of developing industry-wide solutions to make sustainable travel easier for everyone and protect the destinations we love to explore. In 2020, we became an official signatory of the Global Tourism Plastic Initiative – an initiative established by the UN Environment Programme (UNEP), UN World Tourism Organisation (UNWTO) and Ellen MacArthur Foundation to find a systemic solution to the global challenge of plastic pollution.